Would you rather ask someone to follow you or communicate with you on Twitter? Twitter is designed so people can “follow” you, but the word follow implies a passive, impersonal connection. However, there is a way to use Twitter to promote communication, active engagement, and conversation that is relatively easy to implement.
Instead of just [...]

Every business professional should have their own blog where they blog about the field or profession that they are involved in.  This should come naturally to anyone who is enthusiastic about their profession and classifies themselves as an expert on the topic.  You can talk about industry trends, news affecting companies in your industry, create [...]